The student market is a boon for retailers. They strive to capture lifelong customers by offering deep discounts to student (who often have a limited amount of cash, but few bills to pay). Marketers encourage repeat buyers who refer their friends. Let's take a look at a few of the smart discounts available only to students.
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Discount Cards
There are
dozens of student discount cards out there, which, for a nominal
fee, provide percentage discounts on clothes, electronics, food and
entertainment, among other perks. International Student ID Card
(ISIC) (http://www.myisic.com/) offers 11% off flights on JetBlue
Airlines 10% off at Macy's and tons of other savings from
Amtrak to Target The card costs $22 per year, but you could easily
make up that in savings on just one airline flight.
The Student Advantage Card is $22.50 per year and offers savings on everything from travel to food to clothing at name-brand companies ( www.studentadvantage.com/discountcard/ ). If you do buy in to a student discount card, be sure that the items on which it offers discounts are things that you would buy anyway - otherwise, the price of the card may not be worth the savings if offers.
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Food
Lots of restaurants offer student discounts. To find budget food in
your area, visit www.metromix.com and type in your city. If you
like to eat out once and a while, finding good deals is a great way
to make this more affordable. (For more tips on eating cheap, read
22 Ways To Fight Rising Food
Costs.)
Software
Many
schools negotiate discount software prices for students and
teachers on the most popular brands. A must-have for homework;
savings of 10-80% are available directly from manufacturers or
through consolidators like JourneyEd. The cheap prices apply to
kindergarten through 12th grade, college students and
even teachers (www.journeyed.com). Discounts can be as much as
90% at On the Hub (www.onthehub.com), a network that links students
and teachers with software publishers and resellers. Before
upgrading any computer software, check with your school to see what
upgrades it.
Electronics
Each
and every year, electronic retailers come up with new deals for
students. This year, Apple has a great deal on the Macbook. If you
buy one before September 8, the company will throw in a free
iPod Touch (www.store.apple.com) - and engrave it for free.
This deal is available for college students, and college faculty
and staff. (Do you have an iPhone? Find out how it can help your
finances in Managing Your Money: There's An App For
That.) also has a special website for college
students with multiple discounts on PCs, laptops
Clothing
You
can't head back to school without adding a few new pieces to
your wardrobe. Retailers are hip to this. JCrew offers free shipping or back to school, and
students can flash their ID cards in the store for 10%
off purchases. Other popular stores like Delias, Old Navy, Gap
and Target also offer special student coupons and
discounts. Check out
www.studentbistro.com/clothing.htm for more on how to
save.
